Kickstarter puzzle

The Cryptex Hunt of 2019 had a magazine theme and featured various puzzles in the form of ads. Below is the contribution from PostCurious. You can solve this puzzle by itself or visit the Cryptex Hunt website for more information. This puzzle requires outside research, and hints can be found below the image.
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© 2019 PostCurious LLC

Hint 1

. For this puzzle all you need is the page with the hands. Read the clue and focus on the first half first, as this puzzle will have several steps.